Posted by Dan Greenfield on Jan 17, 2025
The TOP 13 Live-Action SUPERHERO COMMERCIALS
Look! On the tube! It’s Supershills! — UPDATED 1/17/25: This first ran in December 2020 and we’re reprinting it. Why? Because it’s loads of fun! Dig it. — Dan — Need a Batman fix? How about another gathering of the Avengers? Well podcaster/historian/13th Dimension contributor Chris Franklin has you covered with the TOP 13 LIVE-ACTION SUPERHERO COMMERCIALS: — By CHRIS FRANKLIN Where have all the (super) heroes gone? As we continue to live in this unprecedented age of the COVID-19 virus, our lives are trapped in a strange, perpetual limbo. Same with our heroes. Wonder Woman and Black Widow’s cinematic exploits have been delayed and delayed again, for just two obvious examples. After more than a decade of being spoiled rotten by the embarrassment of riches that is modern media’s fixation with adapting our four-color heroes, the well has, if not run dry, at the very least been temporarily cut off. But luckily, there are glimpses of heroes of the past, available right at our fingertips. When you have streamed your final episode, or exhausted your Blu-ray box sets, fear not — you only need to head to YouTube to find your heroes righting wrongs… and hawking product. From toothpaste to candy bars, some of our favorite comics characters have been pitchmen for a great number of everyday items over the past 60-plus years. Whether it’s an unknown actor playing costumed a milk spokesman, or a beloved TV icon in their signature role teaching kids road safety, our beloved crime fighters have been pressed into small-screen mercantile or public service. Some are well remembered, some are incredibly obscure, but they are all fun snapshots of where these characters were in the public eye at the time. So, let’s take a look the TOP 13 LIVE-ACTION SUPERHERO COMMERCIALS – in no particular order: — Batman for OnStar. Running from 2000 to 2002 this well-remembered series of ads is the most lavish on the list, utilizing sets, props and vehicles from the four Batman films directed by Tim Burton and Joel Schumacher. Another constant in those films, Michael Gough, returns to play Alfred in the initial ad, telling “Master Bruce” about the benefits of the OnStar guidance system he’s installed in the Batmobile. Gough was no stranger to using Alfred as a pitchman, having reprised the role in a Diet Coke...
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