That Strange Time When ACTION JACKSON Was a Cereal Toy

SNEAK PEEK: Action Jackson is my name, Crispy Critters are my game…

Action Jackson was my first action figure. Mego’s commercials worked their wonders on me and my Mom was willing to go along since Action Jackson — whom I renamed Bob Greenfield — wasn’t G.I. Joe, i.e. a soldier. (Mom didn’t want me playing with war toys or guns, though my Lone Ranger six-shooter was deemed OK.)

Action Jackson didn’t have the longest run on the shelves but he did beget Mego’s wildly successful licensed lines like World’s Greatest Super-Heroes, Planet of the Apes and Star Trek.

Anyway, Benjamin J. Holcomb, in the latest issue of his superb World’s Greatest Toys Digest, gives AJ some attention by turning the focus on one of the stranger chapters of his relatively brief life — when he was a cereal premium:

The article appears in full in World’s Greatest Toys Digest #12, which is available to order now. The ish spotlights cereal toys and whatnot, and you can check out another SNEAK PEEK by clicking over here.

Each copy is $15.99, plus $2.75 shipping, and includes a neato free sticker. To order, PayPal $18.74 to benjamin@worldsgreatesttoys.com. He requests that you use the “friends and family” payment option. Also: Be sure to send Benjamin your mailing address if you are a first-time reader.

MORE

— WORLD’S GREATEST TOYS: The Wild Tale of History’s Most Successful Cereal Premium. Click here.

— 13 GREAT ACTION JACKSON Outfits and Playsets. Click here.

Author: Dan Greenfield

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1 Comment

  1. I got a dress parade GIJoe eating 50 boxes of Honeycomb. Still can’t even smell them today.

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